25. June 2022 | 7 to 9 p.m. (Admission from 6:30 p.m.)

of course a car is also a sign

Location: Ulm HfG, Am Hochsträß 8, 89081 Ulm, Germany

Motiv Veranstaltung Olympia

otl aicher 100: “of course a car is also a sign”. Retrospective of Otl Aicher: Kritik am Auto, Munich 1984

The IDZ continues its series of events with a retrospective of Aicher’s exhibition and book “kritik am auto – schwierige verteidigung des autos gegen seine anbeter” [criticism of the car – difficult defence of the car against its worshippers].



Dr. Martin Mäntele, Head of the HfG Archive, Ulm


Florian Aicher will begin by reporting on his collaboration on the exhibition and the book “kritik am auto”. At the same time, he tries to relate criticism, as formulated by Otl Aicher in 1984, to the current scene.

Subsequently Panel discussion:

Under changed conditions, what Otl Aicher formulated in 1984 applies today: “the concept alone obviously doesn’t do it to get a good car.” Today, we are concerned with how the car must be designed to be less dominant in the interaction with other means of transport and appear more compatible with the city. But also how senseless traffic can be avoided and desired mobility made possible. Questions that the panel will address.


Peter Wouda heads the Volkswagen Group Future Center Europe in Potsdam and, with his team, designs visionary studies for the VW Group. He tries to design answers for the future challenges from an industry perspective.

Prof. Lutz Fügener is head of the Design and Mobility course at the Faculty of Engineering at Hof University of Applied Sciences in Selb. For many years, he has been one of the best-known lecturers in Germany, training automotive designers. At the same time, he has repeatedly appeared in public with critical positions on the development of the car and the industry’s priorities.

Prof. Dr.-Ing. Gebhard Wulfhorst, the holder of the Chair of Settlement Structure and Transport Planning at the Technical University of Munich, takes up the criticism of undesirable developments in mobility at the level of urban and transport planning. Traffic that does not arise in the first place through cleverly planned cities and regions also does not cause undesirable aspects.

Gemeinsam moderieren Florian Aicher und der Journalist und Autor Stephan Ott.

Florian Aicher and the journalist and author Stephan Ott will jointly moderate the event.

Visitors can gain first-hand impressions of the architecture of the HfG and study some of the exhibition panels from 1984, which the HfG archive will set up in Ulm, the host of the event. In addition, “delta 1,” the prototype of a sports car from 1967, will be on display in its original form. Created as a “study object for lightweight construction principles” by Henner Werner, Michael Conrad and Detlef Unger, graduates of the HfG Ulm, the car was presented in Aicher’s book.